candace pearson
 
 
 
 
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Childrens Hospital Los Angeles


Childrens Hospital Los Angeles is one of the nation’s premier pediatric hospitals.
U.S. News and World Report named the hospital to its national “Honor Roll” – a prestigious ranking shared by only a few other centers nationwide. The challenge: how to convey its excellent care and groundbreaking research in a quarterly magazine.

I serve as editor of Imagine magazine, as well as one of its writers. In doing so, I collaborate on the story ideas and execution with the designer, Warren Group|Studio Deluxe, along with representatives of the hospital’s Foundation and Communications teams.

During this time, Imagine has taken the Gold award for external publications from the Health Care Public Relations and Marketing Assn. for several years running. Even more important, it has increased donor awareness and support.